Starbucks: Want Wi-Fi with that?
September 3rd, 2004 by mhjones
Gadget Lounge reports on Starbucks’ plan to sell Wi-Fi connections in its Australian stores via Telstra. I’ve used T-mobile service at Starbucks in the US without any problems and anticipate the same here – looks like the pricing ($5 to $10) will be the similar too.
However, I’m starting to wonder how long Wi-Fi will be able to command these premium prices. As iBurst and other 3G services eventually come down in price, why would you bother paying for a hotspot when technology like iBurst makes any location a hotspot?
Starbucks could find itself following the McDonalds model and up-selling a Wi-Fi connection for 50 cents.


